Every year, Canada's biggest advertising trade publication, Strategy Magazine, nominates a handful of agencies for Agency of the Year. Each nominee makes a self-promo video that is screened at the awards ceremony.

Heineken's "Worlds Apart" social experiment had just gone viral. So we decided to try it here in Canada and ask: in these turbulent times, can people from opposite ends of the spectrum find common ground?

Recognition

LBBO

AdWeek (ranked at #1 most read)

The Drum

Agency
john st.

Credits
Angus Tucker (CCO)
Stephen Jurisic (CCO)
Lia MacLeod (AD)